Sentinova

Google review management

Google Business Profile is the review platform that most affects whether a local customer calls you. Sentinova connects to it directly, imports every review, and drafts the reply.

How do I manage Google reviews with software?

Connect your Google Business Profile to a review management tool, which then imports your reviews through the Google Business Profile API, notifies you when new ones arrive, and lets you reply from one place. Sentinova does this and adds sentiment scoring plus an AI-drafted reply for each review that you approve before it publishes.

How does Sentinova connect to Google Business Profile?

You sign in with the Google account that manages the listing and grant Sentinova access to your Business Profile. Sentinova then reads your reviews and, once you approve a draft, posts the reply back to the listing as the business owner. Connection is through Google’s official API, not scraping.

Which plans include Google reviews?

All of them. Google Business Profile coverage is included on Starter at $29.00 per month, Growth at $49.49, and Pro at $99.99. Starter caps AI-drafted replies at 10 per month; Growth and Pro raise that limit and add Yelp and OpenTable.

Does replying to Google reviews help your ranking?

Google’s own Business Profile guidance states that responding to reviews shows you value your customers and their feedback, and Google lists review quantity, review score, and engagement among the signals behind local prominence. Treat replying as a credibility and engagement practice with a possible ranking benefit, not as a guaranteed ranking lever.

What Sentinova does with each Google review

Can Sentinova reply to old Google reviews?

Yes. On connection Sentinova imports your review history, not only new reviews, so you can work through a backlog of unanswered reviews. Google allows an owner response on a review at any time after it is posted.

Connect your Google Business Profile

Frequently asked questions

Do I need to give Sentinova my Google password?

No. Sign-in uses Google OAuth, so you authenticate with Google directly and Sentinova receives a scoped access token. Sentinova never sees or stores your Google password.

Can I edit the AI reply before it posts to Google?

Yes, and you have to. Every draft is editable and nothing posts to your Google listing until you approve it.

What happens if I disconnect Google?

Sentinova stops importing new reviews and stops being able to post replies. Replies already published stay on your listing, because they belong to your Business Profile.

Last reviewed 2026-10-04 by Sentinova. Pricing and platform coverage on this page reflect the live product; email sales@sentinova.co to confirm anything before you cite it.